01 / 03
The problem
Checkout friction and slow product pages were hurting conversions.
Scroll for the story
01 Overview
Balli.az is an e-commerce platform focused on optimized checkout flows and product performance. The site integrates Stripe payments, features streamlined order processing, and delivers fast product page loading times to minimize bounce rates and improve conversions.
02 The story
Balli.az required a reliable e-commerce solution with optimized product pages and streamlined checkout. The implementation focused on reducing friction points in the customer journey and ensuring secure payment processing.
Performance optimizations targeted product queries and checkout steps to maximize conversions and minimize abandoned carts.
03 Problem, solution, impact
02 / 03
The solution
Optimized product queries, implemented Stripe payments, and streamlined the checkout UX.
03 / 03
The impact
Checkout completion rate increased by ~18%. Product page LCP improved by ~35%.
+18%Checkout Conversion
-35%LCP
04 Features
- E-commerce Store01
- Stripe Payments02
- Optimized Checkout03
- Product Catalog04
PHPWordPressMySQLREST APIsStripePHPWordPressMySQLREST APIsStripePHPWordPressMySQLREST APIsStripePHPWordPressMySQLREST APIsStripe
05 Guided tour
01 / 04
- 01 / 04
E-commerce Store
Balli.az required a reliable e-commerce solution with optimized product pages and streamlined checkout.
- 02 / 04
Stripe Payments
The implementation focused on reducing friction points in the customer journey and ensuring secure payment processing.
- 03 / 04
Optimized Checkout
Performance optimizations targeted product queries and checkout steps to maximize conversions and minimize abandoned carts.
- 04 / 04
Product Catalog
Optimized product queries, implemented Stripe payments, and streamlined the checkout UX.
Balancing reliability and speed across checkout flows was an exciting challenge.
A note from Senan
Next project, 01 of 22BidBary